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2024年6月21日(星期五)15:00-17:00北大光华-Kellogg国际EMBA项目将走进新加坡,特别邀请到北京大学企业大数据研究中心主任、光华管理学院讲席教授张晓波为大家带来一场题为《从“中国制造”到“中国智造”》的国际EMBA公开课。随后,项目校友、Stealth Startup联合创始人Alfan Hendro以及特邀嘉宾新加坡中华总商会管理学院管理委员会主席柯文伟也将加入圆桌讨论环节,共同探讨对此话题的独到见解。

届时,北京大学光华管理学院副院长、EMBA中心主任马力教授也会详细介绍北大光华-Kellogg国际EMBA项目的项目概况、课程设置、报考条件等权威资讯。活动设有互动答疑环节,诚邀各位参加!

TheGuanghua-Kellogg EMBAprogram invites you to attend a sample class & info sessionon June 21, 2024inSingapore. On this event, we are honored to welcomeProfessor Xiaobo ZHANG, Chair Professor of Economics at Peking University's Guanghua School of Management, to share his insights on the topic "From 'Made in China' to 'Innovated in China'". Following the speech, our program alumnus Alfan Hendro and Mr. Kuah Boon Wee, the Chairman of SCCIOB Management Committee, will also join us for a panel discussion to share their thoughts on the topic.

On this occasion,Professor Li MA, Associate Dean and Director of EMBA programs at Guanghua, Peking University, will share Guanghua-Kellogg EMBAprogram's unique structure and its expansive global networks. All participants will have the opportunity to directly interact with our speakers. We look forward to seeing you!

English Version

01

公 开 课 概 要

Sample Class Outline

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张晓波Prof. Xiaobo ZHANG

北京大学光华管理学院讲席教授

北京大学企业大数据研究中心主任

Chair Professor of Economics, Guanghua School of Management, Peking University

Director, Center for Enterprise Research, Peking University

从“中国制造”到“中国智造”

From "Made in China" to "Innovated in China"

在过去的四十年中,中国凭借现成可利用的技术、丰富的劳动力资源和全球一体化战略,成功跃升为享誉全球的“世界工厂”。然而,随着工资水平上涨和劳动力规模缩减,中国经济正处于关键的转型期。中国企业面临着一个战略十字路口:“内迁”生产至内陆地区,“外迁”投资海外生产,“升级”提升质量与创新能力,抑或是“关闭”运营。本场公开课将深入探讨中国通过“升级”战略实现转型的潜力。张晓波教授将揭示中国经济日益增强的创新能力,同时,他也将剖析非市场因素对企业创新质量的影响。

In the past four decades, China leveraged readily available technologies, an abundant labor force, and integration with the global market to become a "world factory". However, China's economy now stands at a critical juncture due to rising wages and a shrinking workforce. Chinese firms face a strategic crossroads: relocate production inland ("in"), invest in foreign production ("out"), upgrade quality and innovation ("up"), or shut down operations ("down"). This sample class examines the likelihood of China successfully transitioning through the "up" option. Professor ZHANG will show that the Chinese economy has become increasingly innovative. By contrast, he will also discuss some non-market forces impede innovation quality.

02

特 邀 嘉 宾

Guest Speakers

Alfan Hendro

GK08, Class of 2023

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Stealth Startup联合创始人

前Traveloka首席运营官

Cofounder, Stealth Mode SaaS Startup

ex-Chief Operation Officer, Traveloka

柯文伟

Kuah Boon Wee

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新加坡中华总商会管理学院管理委员会主席

新加坡中华总商会核心理事会成员

Chairman, SCCIOB Management Committee

Core Council Member, Singapore Chinese Chamber of Commerce

马 力

Prof. Li MA

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北京大学光华管理学院副院长、EMBA中心主任

北京大学光华管理学院组织与战略管理系教授

Associate Dean and Director of EMBA Programs

Professor of Organization and Strategy Management, Guanghua School of Management, Peking University

※ Individuals are listed by surname. 按姓氏A-Z排列.

03

立 即 报 名

Register Now

扫描上图二维码或点击文末“阅读原文”报名参加。席位有限,报名成功以收到短信/邮件通知为准。

Scan the QR code or click "Read more" to sign up. Due to the limited number of seats, successful registration is subject to confirmation by email / SMS.

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010 - 62747151

010 - 62747158

gkemba@gsm.pku.edu.cn

点击“阅读原文”报名北大光华-Kellogg国际EMBA项目6月21日新加坡公开课。

来源 |北大光华EMBA

编辑 |王蒙