(来源:CGTN)
转自:CGTN
【情绪工厂|国产微短剧爆红全球,凭什么出圈?】中国微短剧五年规模狂飙近20倍。国产微短剧早已走红全球,圈粉无数海外观众。但本土剧情原样出海,很难契合海外的价值审美。好在国内创作团队找准了破局思路:顺应海外主流价值观,深挖人类共通情感,走出了一条成熟又出圈的文化输出之路。China's micro-drama market grew nearly 20 times over the past five years. Chinese directors found that micro-dramas perform better abroad if they match the local market's cultural values. With this insight in mind, Chinese creators have come up with a sure recipe for success: aligning their stories with local values, while firmly relying on the universal language of human emotions to create this successful global cultural export.
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