2026年6月8日，杭州 —— 专注短剧出海的優馬（ReelMart）短剧平台宣布，在成立仅半年之际，已成功完成来自韩国、新加坡两地的两轮近千万美元级风险投资。凭借国际资本的强力加持、赛道红利的释放以及顶尖团队的专业背景，优马（ReelMart）正快速跻身中国短剧出海第一梯队。
作为当下最具确定性的全球化风口之一，中国短剧出海正迎来爆发期。凭借制作周期短、成本可控、剧情张力强、传播效率高等显著优势，中式爽剧正迅速席卷东南亚、中东、北美等核心市场，成为推动中国文化出海、品牌出海及跨境电商发展的重要载体。
优马（ReelMart）核心团队以北京电影学院校友为主体，具备从影视创作、制片、导演到编剧的全链路专业能力。同时，团队深度扎根杭州AI产业集群，依托当地的技术生态与人才优势，加速推进短剧生产的工业化与智能化进程。
当日，优马短剧中国影视创作基地在杭州正式揭牌，并同步举办了AIGC创作交流会。北京电影学院副校长俞剑红教授出席活动并致辞。北京电影学院管理系原主任于丽教授，北京电影学院粤港澳校友会会长蒲鑫博士、温州校友会会长黄晨、厦门校友会吴志坚等优马（ReelMart）联合创始人，以及北京电影学院AIGC影视联盟秘书长金媛、副秘书长潘泽程等众多北影校友与行业嘉宾共同见证了这一重要时刻。
据悉，该基地将聚焦AI剧本生成、AI多语言配音、AI数字人演员、AI场景渲染及短剧工业化流水线等前沿领域，旨在大幅提升内容产能、降低制作成本、缩短出海周期，为全球市场持续输出高质量、本土化定制的短剧内容。
优马（ReelMart）方面表示，平台定位为“短剧+品牌+电商+AI+RWA”全链路出海赋能平台，致力于讲好中国故事、输出中国文化、带动中国品牌全球化。未来，依托北影的专业创作基因、杭州的AI技术优势以及国际资本的背书，优马（ReelMart）将持续扩大全球分发网络，深耕本地化运营，构建内容变现闭环，助力更多中国优质内容与品牌走向世界舞台。
Beijing Film Academy Alumni-Led ReelMart Unveils Hangzhou AIGC Base, Leading the New Wave of Chinese Short Drama Global Expansion
Hangzhou, June 8, 2026 — ReelMart, a short drama platform dedicated to global expansion, announced that it has successfully completed two rounds of venture capital financing totaling nearly $10 million from investors in South Korea and Singapore. Backed by international capital, booming market trends, and an elite founding team, ReelMart is rapidly rising to the top tier of China's short drama overseas expansion sector.
As one of the most promising global trends today, the overseas expansion of Chinese short dramas is experiencing explosive growth. Characterized by short production cycles, cost-effectiveness, highly engaging storylines, and rapid dissemination, Chinese "feel-good" dramas are quickly capturing core markets in Southeast Asia, the Middle East, and North America. They have become a vital vehicle for promoting Chinese culture, globalizing brands, and driving cross-border e-commerce.
The core team of ReelMart is primarily composed of alumni from the Beijing Film Academy (BFA), possessing comprehensive capabilities across the entire production chain, including creative development, producing, directing, and screenwriting. Deeply rooted in Hangzhou's AI industry cluster, the team leverages local technological ecosystems and talent pools to accelerate the industrialization and intelligentization of short drama production.
On the same day, ReelMart's China Film & Television Creation Base was officially unveiled in Hangzhou, alongside an AIGC (Artificial Intelligence Generated Content) Creation Exchange Conference. Professor Yu Jianhong, Vice President of BFA, attended and delivered a speech. The historic moment was jointly witnessed by numerous BFA alumni and industry guests, including Professor Yu Li, former Director of the BFA Management Department; Dr. Paul Po ， President of the BFA Guangdong-Hong Kong-Macao Alumni Association; Huang Chen, President of the BFA Wenzhou Alumni Association; and Wu Zhijian from the Xiamen Alumni Association, who are also co-founders of ReelMart. Also present were Jin Yuan, Secretary-General of the BFA AIGC Film & Television Alliance, and Pan Zecheng, Deputy Secretary-General.
The new base will focus on cutting-edge fields such as AI script generation, AI multilingual dubbing, AI digital actors, AI scene rendering, and industrialized short drama pipelines. These initiatives aim to significantly boost content capacity, reduce production costs, and shorten overseas expansion cycles, ensuring a continuous supply of high-quality, localized short dramas for the global market.
ReelMart stated that the platform is positioned as a full-chain empowerment platform integrating "Short Drama + Brand + E-commerce + AI + RWA (Real World Assets)." It is committed to telling Chinese stories well, exporting Chinese culture, and driving the globalization of Chinese brands. Looking ahead, leveraging BFA's professional creative DNA, Hangzhou's AI technological advantages, and international capital backing, ReelMart will continue to expand its global distribution network, deepen localized operations, and build a closed-loop content monetization system, helping more premium Chinese content and brands step onto the world stage.
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