春节期间,在赣州打网约车
来的竟是身着宋服、执拱手礼的“古人”?
这是什么活动
也太有意思了吧
“DearGuest,pleaseboard.”DuringtheChineseNewYearinGanzhou,yourride-hailingdriverappearsinSong-styleattire,greetingyouwithatraditionalritualbow.Whataninterestingexperience!
为活化“江南宋城”文化IP,让千年宋韵以更亲切的方式融入现代生活,赣州市章贡区于2月11日至2月28日,推出“宋福专车”特色服务。
FromFebruary11to28,ZhanggongDistrictofGanzhouislaunchingthespecialSongfuRideservice.
近百名经过严格筛选与专项培训的网约车司机,化身“宋韵使者”,驾驶着装饰“江南宋城”与客家“福”字剪纸的专车,穿梭于城市街巷,以温暖的仪式感迎接归乡游子与八方来客,开启一段沉浸式的宋文化体验之旅。
Nearly100carefullyselectedandspeciallytrainedride-hailingdriversserveas“SongCharmAmbassadors”.TheirvehiclesaredecoratedwithmotifsofJiangnanSongchengandHakka“Fu”paper-cuts.Travelingthroughthecitystreets,theywarmlywelcomereturningresidentsandvisitorsalike,offeringanimmersiveexperienceofSongDynastyculture.
宋城送福啦!
春节限定,打车随机
快来赣州过客家年!
值班主任:肖静
编审:陈济才
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