古建修缮、非遗活化、业态革新
高淳老街前五月游客增长近五成
木门轻启，旅人踏石而来；匠刀起落，非遗薪火相传；锣鼓喧鸣，民俗巡游穿街而过……在南京高淳中山大街千年老街上，古朴建筑沉淀岁月底蕴，新潮业态涌动青春活力。依托古建修缮、非遗活化、业态革新与场景升级，这条千年老街实现传统文化与现代生活深度交融，以全新姿态绽放文旅新光彩。
高淳中山大街活力街区位于中国历史文化名镇淳溪镇历史镇区，串联高淳老街、七家村两大历史文化街区，是高淳历史文化名城的核心承载区。
高淳老街始建于宋代，距今已有900余年历史，素有“金陵第一古街”美誉，是国家4A级旅游景区、全国十大历史文化名街、省级文物保护单位。街巷由胭脂石与青条石铺就，独特的“兜钱状”肌理历经岁月洗礼依旧完好。层层叠叠的马头墙错落有致，徽派古建与民国风貌建筑交相辉映，“前店后宅、下商上居”的传统街巷格局完整保留。为守护千年文脉，当地坚持“修旧如旧、文脉传承”的核心原则，以精细化“绣花式”手法修缮古建，完好留存砖木石雕原始肌理，最大限度保留老街原生态古韵风貌。
在保护性传承的基础上，当地大力盘活闲置百年老宅资源，让老旧建筑重焕生机。南京市首家甲级民宿兰园落地老街，在保留老宅古朴韵味的基础上，完成内部设施全面升级，实现古韵风貌与现代舒适的完美融合。特色民宿的落地，不仅守住了城市历史根脉，更激活了街区经济活力，带动周边商铺发展与群众就业增收。不少游客沉浸式体验后表示，老宅民宿窗外是古街人间烟火，屋内是精致现代体验，古今碰撞的独特感受令人难忘。
新旧共生、多元赋能，是高淳中山大街最鲜明的特色。如今的街区打破传统古街单一业态模式，构建起全链条文旅消费体系。街巷之内，传统匠心与潮流生活双向赋能：木雕工坊里，匠人潜心雕琢，细致打磨传统工艺；陶瓷非遗工坊中，游客亲手体验拉坯技艺，沉浸式感受非遗魅力。与此同时，网红咖啡馆、潮流茶饮品牌相继入驻，与木雕、制陶、手工布鞋、特色米糕豆腐干等老字号、非遗业态相映成趣。古今交融的“反差萌”，打造出老少皆宜、多元共生的文旅新场景，让老街兼具烟火气与时尚感。
文旅发展不止于业态丰富，更深耕文化内核。街区深挖红色资源，依托新四军一支队司令部旧址、新四军驻高淳办事处旧址等省级文保单位，打造专属红色研学、初心教育线路。非遗展示馆常态化开放，剪纸、木雕手作体验、大师面对面等活动持续开展，让游客近距离触摸非遗技艺。凭借创新的文化传播模式，街区成功获评江苏省无限定空间非遗进景区示范项目。
丰富的特色活动持续为街区引流增色，国潮巡游、国风快闪、传统戏曲展演、游园闯关等主题活动常态化上演，东坝大马灯、跳五猖等各级非遗民俗演艺轮番亮相。夜幕降临，官溪河滨水景观灯火璀璨，夜间市集、水上演出、临水茶座火热经营，成功构建“日游千年古街、夜赏官溪灯火”的全时段游玩体系，点亮老街夜经济。
文旅提质升级，带来实打实的人气与热度。统计数据显示，今年1至5月，中山大街活力街区接待游客近133万人次，同比增长49.79%，亮眼的数据印证了老街的全新活力。https://www.nivip9.com
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千年文脉赓续，老街青春正好。高淳老街相关负责人表示：“下一步。我们将聚焦文化铸魂、业态升级、场景赋能等六大发展方向，串联古街巷与滨水空间，整合历史、红色、非遗三大文化资源，持续优化文旅业态与运营模式，全力打造特色文旅品牌。未来，这条千年老街将持续打破时空边界，在古韵与新潮的碰撞中，持续焕发新时代的璀璨光彩。”
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